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Summary Ethics, Responsibility & Sustainability

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This summary covers all guest lectures of ERS from the MBA program in the 2024–2025 academic year.

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  • 19 mai 2025
  • 59
  • 2024/2025
  • Resume
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Lau23
TABLE OF CONTENTS
ETHICS, RESPONSIBILITY AND SUSTAINABILITY – AN INTRODUCTION ...................................................................................5

1. WHAT IS ERS? ............................................................................................................................................................................ 5
2. PLANETARY BOUNDARIES .............................................................................................................................................................. 5
2.1 The antropocene ........................................................................................................................................................... 5
2.2 Planetary boundaries .................................................................................................................................................... 5
Core boundaries .................................................................................................................................................................... 6
Policy measures around planetary boundaries ..................................................................................................................... 6
3. KEY TAKE-AWAYS ....................................................................................................................................................................... 7
4. GUEST LECTURE- AURORE BRUNSON FROM CERAC ............................................................................................................................. 7
4.1 Planetary boundaries – the concept ............................................................................................................................. 7
Phase 1: downscaling planetary boundaries to the belgian context .................................................................................... 7
Phase 2: social impacts of exceeding planetary boundries ................................................................................................... 7
Detailed environmental domains and their social impact .................................................................................................... 8
Application of concept of planetary boundaries to Belgium ................................................................................................ 8
4.2 Climate risk assessment in Belgium and Europe .......................................................................................................... 8
4.3 European and national policy context .......................................................................................................................... 8
4.4 Key takeaways .............................................................................................................................................................. 9

CIRCULAR ECONOMY ....................................................................................................................................................... 10

1. LINEAR VS CIRCULAR ECONOMY .................................................................................................................................................... 10
3.1 Usage of the earth ...................................................................................................................................................... 10
3.2 Circular economy ........................................................................................................................................................ 10
2. FOUNDATIONS FOR CIRCULAR THINKING ........................................................................................................................................ 11
2.1 Circular economy Building blocks ............................................................................................................................... 11
Industrial symbiosis ............................................................................................................................................................. 12
Performance economy ........................................................................................................................................................ 12
Functionality economy ........................................................................................................................................................ 13
Sharing economy ................................................................................................................................................................. 13
Platform economy ............................................................................................................................................................... 13
3. CIRCULAR BUSINESSES: WHAT ARE THEY? ................................................................................................................................... 14
3.1 How to make your business more circular? ................................................................................................................ 14
3.2 Circular business model .............................................................................................................................................. 14
Circular activities ................................................................................................................................................................. 14
Difference between linear, recycling and circular economy ............................................................................................... 15
3.3 Why make your business CIRCULAR? ......................................................................................................................... 16
Circular strategies and environmental impact .................................................................................................................... 16
Why not make your business circular ................................................................................................................................. 17
How financing the circular economy? ................................................................................................................................. 17
3.4 How to make your business more circular .................................................................................................................. 17
4. ARE CONSUMERS READY FOR A CIRCULAR ECONOMY .......................................................................................................................... 17
4.1 Product-service systems (PSS)..................................................................................................................................... 17
Types of Product-Service Systems (PSS) .............................................................................................................................. 17
Are consumers ready? ......................................................................................................................................................... 18
4.2 Drivers and barriers for consumers to adopt circular business models ...................................................................... 18
4.3 Case study – is there demand for leasing smartphones in flanders? ......................................................................... 19
4.4 Conclusion ................................................................................................................................................................... 19

VALUES ........................................................................................................................................................................... 20




1

, 1. CONCEPTS OF SUSTAINABILITY ............................................................................................................................................ 20
1.1 Sustainable development............................................................................................................................................ 20
1.1.1 Models for sustainable development ................................................................................................................ 20
Doughnut Economics – alternative model .......................................................................................................................... 21
1.2 sustainability ............................................................................................................................................................... 21
1.2.1 The 5 P’s of sustainability .................................................................................................................................. 21
1.3 7 ways to think lika a 21st century economist - raworth ........................................................................................... 22
2. VALUE FRAMEWORKS ................................................................................................................................................................. 22
2.1 Values as numbers ...................................................................................................................................................... 22
2.3.11 Mariana Mazzucato – Rethinking Value in the Econom .................................................................................... 22
2.3.12 Thomas PikettY’s 6 propositions........................................................................................................................ 23
2.2 Values as principles ..................................................................................................................................................... 23
2.3 Schwartz’s values theory ............................................................................................................................................ 23
2.3.1 Refined Model (2012): 19 Values ............................................................................................................................... 24
2.3.2 6 features .................................................................................................................................................................... 25
2.4 Maslow’s Theory of motivation and personality ........................................................................................................ 25
2.5 World values survey .................................................................................................................................................... 26
2.6 Phases of (sustainable) innovation ............................................................................................................................. 26
2.7 Ethical framework....................................................................................................................................................... 26
2.7.1 Animal rights ............................................................................................................................................................... 26
2.7.2 Business and human rights ......................................................................................................................................... 27
2.7.3 The power of media.................................................................................................................................................... 28
2.7.4 Anomalies & Social Enterprise (BRAC) ....................................................................................................................... 28
3. GENDER BASED VIOLENCE AGAINST WOMEN AND GIRLS IN MYANMAR DURING GENOCIDE - AFROZA ANWARY........................................ 28
3.1 Background and Legal Framework ......................................................................................................................... 28
3.2 Limitations of the Genocide Convention ............................................................................................................... 28
3.3 Gender-Based Violence as Genocide ..................................................................................................................... 29
3.4 Broader Genocidal Strategy ................................................................................................................................... 29
3.5 Survivors’ Resilience ............................................................................................................................................... 30
3.6 Conclusion .............................................................................................................................................................. 30
3.7 Ethnic cleansing vs. genocide ................................................................................................................................. 30
4. PASS ON A LIVEABLE WORLD - WORKSHOP HERA ETHICS (PIERRE ECHARD) .......................................................................................... 31
4.1 Introduction to the SDGs............................................................................................................................................. 31
Sustainable development and SDGs .................................................................................................................................... 31
The concept and goals of sustainable development ........................................................................................................... 31
Sustainable development in Belgium .................................................................................................................................. 32
4.2 A tool for systemic 360° thinking ................................................................................................................................ 32
4 P’s approach ..................................................................................................................................................................... 32
Approaches to SDG implementation ................................................................................................................................... 32
4.3 Case study – Vinted..................................................................................................................................................... 34

MORAL AGENCY & FINANCE – KOEN DE VIDTS .................................................................................................................. 35

1. ETHICS AND MORAL AGENCY ....................................................................................................................................................... 35
1.1 Our moral gut feeling.................................................................................................................................................. 35
1.2 The wheel of norms..................................................................................................................................................... 35
1.3 Virtue ethics – first ethical framework ....................................................................................................................... 36
1.4 Duty ethics, deontology: duties, rights & principles ................................................................................................... 37
Reciprocity, the golden rule ................................................................................................................................................ 37
Limits of duty ethics............................................................................................................................................................. 38
Intention vs. Impact – Learning from Real Cases ................................................................................................................ 38
1.5 Consequentialism – Focusing on Outcomes ............................................................................................................... 38



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, Virtues to Guide Consequences .......................................................................................................................................... 39
Practical Reflection – Example with Tradition ..................................................................................................................... 39
1.6 Justice as fairness........................................................................................................................................................ 39
The Veil of Ignorance (Rawls) .............................................................................................................................................. 39
The Difference Principle ...................................................................................................................................................... 39
1.7 Ethics of care............................................................................................................................................................... 39
1.8 Process-Ethics ............................................................................................................................................................. 40
Habermas’ Ethics of Dialogue .............................................................................................................................................. 40
2. VALUES ................................................................................................................................................................................... 40
2.1 Values vs Norms/standards vs Virtues ....................................................................................................................... 40
2.2 World Values Survey ................................................................................................................................................... 41
2.3 Moral emotions and responsibility ............................................................................................................................. 41
Responsibility – “avoidability” ............................................................................................................................................. 41
3. THE LINK WITH SUSTAINABILITY..................................................................................................................................................... 42
4. HOW TO COMBINE BOTH IN BUSINESS? .......................................................................................................................................... 42
The purpose economy .............................................................................................................................................................. 43
5. AND IN BANKING?..................................................................................................................................................................... 43
5.1 What are the ethical aspects of banking products and services? .............................................................................. 43
5.2 EU Legislation ............................................................................................................................................................. 43
EU building blocks for sustainable finance .......................................................................................................................... 43
Double materiality ............................................................................................................................................................... 44
6. WHY ETHICS MATTER ................................................................................................................................................................. 44
7. YOUR FUTURE JOB ..................................................................................................................................................................... 45

B CORP AND THE B IMPACT ASSESSMENT – SABRINA COURTOIS ........................................................................................ 46

4. DISCOVERING B CORP ................................................................................................................................................................ 46
5. UNDERSTANDING THE B IMPACT ASSESSMENT ................................................................................................................................ 46
2.1 B Corp certificatioN ..................................................................................................................................................... 46
3 Ways for Multinationals to Certify ................................................................................................................................... 47
2.2 Process to become B Corp........................................................................................................................................... 47
Zoom In: The B Impact Assessment (BIA) ............................................................................................................................ 47
2.3 Impact topics............................................................................................................................................................... 48
2.4 Types of impact ........................................................................................................................................................... 48
2.5 Questions .................................................................................................................................................................... 49
Nature of BIA Questions ...................................................................................................................................................... 49
How are B Impact Assessment scores calculated? .............................................................................................................. 49
6. COLLECTING INFORMATION ......................................................................................................................................................... 50
3.1 Relevant information .................................................................................................................................................. 50
Collecting Information: Why It’s Crucial .............................................................................................................................. 50
3.2 Where to find the information .................................................................................................................................... 50
How to collect it EFFECTIVELY? / how to read an integrated report? ................................................................................ 50
7. ANALYSING SCORES.................................................................................................................................................................... 51
4.1 Understanding BIA answers and scores across categories......................................................................................... 51
4.2 Tracing back evidence................................................................................................................................................. 51
4.3 Missing information is information ............................................................................................................................ 51
8. DEZOOMING AND CONTEXTUALIZING ............................................................................................................................................. 51
5.1 Contextualizing BIA ..................................................................................................................................................... 51
5.2 Running a relevant literature/ desktop review .......................................................................................................... 51
9. IMPROVING.............................................................................................................................................................................. 52
6.1 The importance of recertification ............................................................................................................................... 52
6.2 Giving recommendations ............................................................................................................................................ 52



3

, 6.3 B Corp in a broader context ....................................................................................................................................... 52
10. CRITICIZING B CORP AND MOVING FURTHER ................................................................................................................................ 52
7.1 Complaints .................................................................................................................................................................. 52
7.2 Process to create......................................................................................................................................................... 53
7.3 new standards ............................................................................................................................................................ 53

SOCIETAL CHALLENGES – SABRINA COURTOIS ................................................................................................................... 54

1. WHAT ARE GRAND CHALLENGES?.................................................................................................................................................. 54
1.1 Definition .................................................................................................................................................................... 54
1.2 Grand challenges and SDGs ........................................................................................................................................ 54
1.3 Characteristics ............................................................................................................................................................ 54
In class discussion on electric cars....................................................................................................................................... 55
2. HOW TO THINK ABOUT THEM? ..................................................................................................................................................... 56
2.1 Grand challenges vs. Wicked Problems ...................................................................................................................... 56
2.2 Grand Challenges: Problematization .......................................................................................................................... 56
3. HOW TO TACKLE THEM? ............................................................................................................................................................. 56
In class discussion on electric cars....................................................................................................................................... 57
3.1 Collaboration .............................................................................................................................................................. 58
Coordinating among actors ................................................................................................................................................. 58
The ingredients of robust action from Ferraro et al. (2015) ............................................................................................... 58
3.2 Activism ....................................................................................................................................................................... 59




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